The South Devon Players launch new corporate sponsorship

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The South Devon Players Theatre & Film Company, in conjunction with the South Devon Players Supporters Trust are launching the next part of our fundraising drive, with the corporate sponsorship pack.  This is to raise funds for ongoing productions; expenditure includes rehearsal hall hire, costumes, props, printing of scripts & publicity materials, insurances, wages to cast & crew, provision of educational workshops & training. This supports the cultural work of our company, leading to the creation of educational experiences in theatre, literature and history, for our audiences & cast, as well as the development of both theatre-industry specific skills, and wider transferable skills for general employment and day-to-day life, for those working with us. 

For more information; or to chat about this project, please contact [email protected], or call Laura on 07855 090589

Our Audiences & Marketing Reach

“The power of the final scene was such that the audience sat transfixed in silence, barely able to comprehend the beauty of what they’d just witnessed”
Rick Stone – Audience member, 2019.


​Awards:

Our productions have won international, national and regional awards including the Theatre Partner Award at the Long Island Theatre Awards New York in 2019, the BrixAward for community contribution in 2019, the All-England Epic Award in 2017, the Torbay Together: Creativity In The Community Award in 2014, with national and international film festival nominations for our film and video projects, including the Los Angeles Cinefest, Miami Epic Trailer Film Festival, and the UK Screen One International Film Festival.


Audience Figures for The South Devon Players Theatre & Film Company are growing:

• Between June 2018 and Oct 2019, our physical audiences increased by 490%.
• Online followers on social media increased to over 22,000 from 44 countries.

• Audiences grew with both many new attendees, and a high retention of returning audiences from previous shows.
• Audiences are also building abroad with those who cannot attend our shows in person, viewing our stage productions online. These include private individuals, and schools, primarily in the Americas, Middle East, and Asia.

Marketing Reach:

• Online newsletters and social media posts reach over 23,000 people internationally, directly, and many more with shared posts and forwarded messages.

• Printed theatre programmes for each show reach all audiences, around 63% of audience members purchase one. They are often shared when people make group bookings.

• Online sales have increased year on year although box office sales “in person” remain popular.

Audience Profile:

• We have a local physical audience based on regional demographics.

• The average local age is 44, with a higher number of retired people
• An average of 91% of residents are UK born, however in the summer we see an increased footfall from people on holiday due to being a high-tourist area.
• We have a large international following, who follow our shows online using such tools as YouTube or social media feeds. Our current social media following is over 22,080, before counting an organic reach.
  
  

Location & physical footfall:

• While our rehearsal venue is a small community centre out-of-town, we ensure that our performances take place at central locations in towns and cities, close to public transport as well as parking.
• Show / project advertising in physical locations is centred on, though not in any way limited to, the town centres & city-centre locations where the shows are talking place. Current shows typically tour South Devon, and then go on to Bristol. We are hoping to expand further as funding and venues permit. 

Sponsorship benefits

​Powerful brand association with innovation, creativity and world-class performance, produced in the heart of beautiful South Devon, through the activities of a fast-growing organisation.

• Access to multi-channel marketing activity, including campaign-wide branding and logo for main sponsors
• Direct connection with our audiences; communicate your key messages to a receptive target market via a printed programme, newsletters, and online.

• A variety of different activities to get involved with from making it happen on stage, to making it happen in the community, contributing to, and being seen as a key factor in developing theatre in the regional artistic and cultural landscape, alongside the improvement of training and employment prospects for regional people

• High profile marketing activity; make a splash, with regional and international reach in print, online and social media

• Have full transparency as to how 100% of your sponsorship is used with reporting and acknowledgements.

Corporate Sponsorship Packages

The list below describes opportunities that are currently available. We love to explore ideas and come up with a creative package that will fit your aims and identity. Please get in touch to start a conversation. Corporate sponsorship may count as tax-deductible.
We use 100% of monies or items in kind, for the growth and benefit of the South Devon Players.
If you have a specific preference as to how your contribution is used, please discuss with us in advance about the ringfencing of your contribution for that specific purpose. As well as being open to discussing flexible schemes tailored to you, we also have the following schemes:

Business Friend of The South Devon Players
From £50 per year
As a Business Friend of the South Devon Players, your annual subscription is invaluable to sponsor rehearsal space, costumes, props, or promotion of the group.
In return; you will receive

Vouchers for two free tickets per year.
A signed poster from the cast of each show
A “Thank you” text credit in printed programmes for that year.
Regular email newsletters.

Production Sponsorship
From £500 per year (SME's)
From £1,000 per year (large)
As a Production Sponsor, your company logo will be added to our show marketing. Your contribution will not only allow your logo and advertising to be seen by all of our prospective audience, but also all those who encounter our advertising. In addition to a strong marketing opportunity, you will be supporting the development of creative opportunities for local people and the development of wider skills which will contribute to the quality of life, and work skills, of local people.

All of the benefits of Production Sponsorship below are included:

• Creative PR launch as part of show marketing campaign 
• High resolution photography for use in your own marketing & PR (Minimum 4 images)
• Full page advert in our printed programmes
• Your logo on posters (usual distribution 100-150), banners (roadside), and flyers (shops & door to door: 2,000 – 4,000)
• Your logo and a weblink on all e-newsletters for the duration of the rehearsal and performance period for the show.
• 4 free tickets to the theatre production.
• Show poster signed by cast
• 4 complimentary programmes
• Your company logo on our show videos reaching up to 23,000 direct social media followers of our work globally.